ADAM Blog.

In this article, ADAM 4 Artists examines five key themes and trends that consistently lead to hit records.

The top 10 TikTok tracks were streamed far less in 2022 than they were in 2020, fueling worries that app usage isn't translating to streams.

Being able to relate to and understand what’s important to them is the key to fostering a dedicated fanbase who truly cares about what you..

Sharing your music is one of the most basic parts of music promotion. But there are more ways to share than ever before...

The heart of SoundCloud is its deeply engaged community of creators who share the sounds they create...