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Top Music Industry Trends Independent Artists Must Leverage in 2025 to Grow Their Audience
The music industry is evolving rapidly, especially for independent artists who now have unprecedented access to tools, platforms, and…

Abby Jaxon
3 min read


Spotify’s New Policies: The Game Just Changed for Musicians, Labels & More
Spotify just released the formal outline of their new platform policies. When combined, these represent the biggest change in streaming...

Abby Jaxon
5 min read


Crafting the Perfect Social Media Script for Engaging Posts
One essential element of your social media strategy is the script, the story that drives your posts

Abby Jaxon
3 min read


Having 1000 True Fans is Better Than Millions of Passive Ones
For emerging artists today, the modern music and social media industry have deceived us into thinking we need MILLIONS to be a success...

Abby Jaxon
2 min read


The First Algorithm to Land Major Record Deal Strikes Again with Amazon Music Deal
4 years ago, generative AI music co., Endel, signed algorithm deal w Warner Music Group, a 1st of its kind. Now signs playlist deal w Amazon

Abby Jaxon
2 min read


The Tragic Trifecta: Why Many Musicians Fail to Succeed
ADAM 4 Artists looks at the 3 main reasons why some artists never reach the level of success they desire...

Abby Jaxon
2 min read


The Power of Twitch: How Musicians are Building Communities and Growing Their Fanbase
ADAM 4 Artists explores how the streaming platform has become a powerful tool for musicians looking to increase their audience and streams.

Abby Jaxon
2 min read


Why People Become Music Fans: The Psychology Behind The Love of Music
A music fan, also known as a music enthusiast or music lover, is someone who has a strong emotional attachment to music. Let’s dive in.

Abby Jaxon
3 min read


Gucci's Cheap Watch Strategy: A Marketing & Branding Lesson for Musicians
ADAM 4 Artists explores Gucci's branding strategy and how musicians can apply the lessons to their own brands.

Abby Jaxon
3 min read


2023 & Beyond: What Tech Tools Will Musician's Use To Thrive?
As technology continues to evolve, the music industry is constantly adapting to new marketing trends. In 2023, we can expect to see…

Abby Jaxon
2 min read


Music Marketing 101 With ADAM 4 Artists
Making it big in today’s competitive music industry is no small feat. In order to thrive, your constant non-negotiables are 1) Talent 2) ...

Abby Jaxon
2 min read


2023: 10 Controversial Music Industry Predictions
Predictions are usually wrong. When we get it right, we get it really right. Our predictions for the music business in 2023 are as follows..

Abby Jaxon
3 min read


TikTok Is Driving Fewer Streams to Its Biggest Hits
The top 10 TikTok tracks were streamed far less in 2022 than they were in 2020, fueling worries that app usage isn't translating to streams.

Abby Jaxon
4 min read


Artist Merchandise: Amazon’s New Program
Amazon recently announced a brand new merch program for artists! In this post, we’ll break down everything you need to know.

Abby Jaxon
2 min read


Playlist Pitching: Not All Methods Are Created Equally
According to Spotify, the correct way to pitch for editorial playlist consideration is through the “Spotify For Artists” dashboard.

Abby Jaxon
2 min read


How Warner Music Group's Top 5 Artists Went From 15% Of Its Revenue To 5% In 10 Years
One of the most dramatic impacts that streaming has had on the record industry is been the democratization of listening. Learn how and why.

Abby Jaxon
3 min read


Video - Using Sponsored Ads: From Unknown To Famous
Using Sponsored Ads, You Can Put Yourself In Front Of Millions Of New Listeners!

Abby Jaxon
1 min read


Spotify Algorithmic Playlists: How To Get Added
In this blog post, we'll take a deep dive into how the Spotify algorithm really works, and how you can use it to your advantage…

Abby Jaxon
12 min read


Web 3.0: Another Big Week
Web3 is back in national headlines as some of the largest companies in the world double-down on decentralized technology…

Abby Jaxon
3 min read


NFT (Digital Collectable) Lingo!
Checkout this list if key NFT terms

Abby Jaxon
1 min read
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